Managing Services Marketing : Text and Readings
- Edition
- 3rd ed
- ISBN/ISSN
- 0-03-015472-3
- Collation
- xvii, 680p.; index
- Series Title
- -
- Call Number
- R 658.8 BAT m
- Edition
- 3rd ed
- ISBN/ISSN
- 0-03-015472-3
- Collation
- xvii, 680p.; index
- Series Title
- -
- Call Number
- R 658.8 BAT m
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