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Measuring Customer Preferences in The Winter Sports Market: The Case of Greece
1. George Siomkos, 2. Chris Vasiliadis, 3. Petros Lathiras

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Communicating Culture: An Examination of The Buying Behaviour of ''tweenage''…
1. Isabel J. Grant, 2. Graeme R. Stephen

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Influence of Materialism, Gender and Nationality on Cunsumer Brand Perceptions
Rajeev Kamineni

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Hispanic Consumers, Store Loyalty and Brand Preference
1. Henry Greene, 2. George R. Milne

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Pricing for Value in ICT
1. Aiyappa Pasura, 2. Lynette Ryals

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Anti-commercial consumer rebellion: Conceptualisation and Measurement
1. Caroline Graham Austin, 2. Christopher R. Plouffe, 3. Cara Peters

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Elaboration Likehood Model: A Missing Intrinsic Emotional Implication
1. Jon D.Morris, 2. Chong Moo Woo, 3. A.J.Singh

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Alternative Data Sources in Targeted Marketing: The Value of Exographics
1. Henry Greene, 2. George R. Milne

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REALISASI ANTENA MIKROSTRIP EMPAT PERSEGI PANJANG DENGAN DAN TANPA PENCATUAN …
Ika Kurnia Dewi (03321025)

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REALISASI ANTENA YAGI-UDA UNTUK WLAN PADA FREKUENSI 2400-2483 MHz
Kamelia (03322011)

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SLOT WAVEGUIDE UNTUK APLIKASI ANTENA WIFI YANG BEKERJA PADA FREKUENSI 2,4 GHz
Agung Nuryanto (03321024)

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REALISASI INTERFACE PESAWAT GSM KE EMPAT SALURAN TELEPON LOKAL BERBASIS MIKRO…
Ika Prasani Handayani (03322015)

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Evaluating The Interrelation of a Retailer''s Relationship Efforts and Consum…
1. Chiung-Ju Liang, 2.Wen-Hung Wang

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Interpretation of Brand Penetration Figures That Are Reported by Sub-Groups
John Dawes

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The Baby Boomer Market
1. Linda Jane Coleman, 2. Marie Hladikova, 3. Maria Savelyeva

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Mission Possible: Targeting trailers to Movie Audiences
Thomas Kim Hixson

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Using Email Questionnaires For Research: Good Practice in Tackling Non-Response
1. Nina Michaelidou, 2.Sally Dibb

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Customers Segments Based on Customer Account Profitability
Oyvind Helgesen

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Promoting Brands of Perishable Items on The Promise of Generous Availability …
1. Mario J. Miranda, 2. Laszlo Konya

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PENDETEKSI DAN PENGENAL SUARA ALARM PADA LINGKUNGAN BISING
Anas Fauzi Rakhman (03321022)

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